
Covid Loves
AD CAMPAIGN
Covid loves birthday parties, weddings, game night, baby showers, house parties, Christmas dinners, first dates, guys nights, etc. If people are getting together, it's most likely Covid will be joining. During the peak of the pandemic, we turned this important message into a demonstration through a personified version of the COVID-19 virus. A total social butterfly, Covid showed up to every kind of get together, big or small, to help Albertans see the problem in an entertaining and unexpected way.
CLIENT Government of Alberta
ROLE Art Direction
TEAM Kurt Beaudoin - Creative Director, Suzanne Huitsing - Art Director, Ryan Kenny - Copywriter, Tom Gunia - Director, Daniel Wood - Photographer, Ravenous EFX - Prop Designers, Kassandra Poon - Web Developer, Ben Archer - Account Director, Kathy Blood - Account Manager, Rob Fairhead - Strategist
TV ADS
✨Applied Arts Advertising Winner - Video Series✨
✨Marketing Awards Winner - Video Series✨
✨Effie Award Winner - Integrated Campaign✨
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